AI Insights · Timothy · April 2023
Top 5 Ultracasual Games on iOS in Africa: Q1 2023
Discover the performance trends of the top 5 ultracasual games on iOS in Africa during Q1 2023, including downloads, revenue, and active users.
In the first quarter of 2023, the ultracasual gaming segment on iOS in Africa witnessed interesting trends and performance metrics. Here’s a breakdown of the top 5 ultracasual games based on their weekly downloads, revenue, and active users.
Acrylic Nails! from Crazy Labs showed a mixed trend in weekly downloads. Starting the quarter with around 1.4K downloads, the numbers fluctuated and ended at approximately 1.1K in the last week of March. The game's weekly revenue was negligible throughout the quarter but saw a minor spike to $7 in the final week. Weekly active users experienced a decline from around 3.8K at the start to about 3.1K by the end of the quarter.
Balls'n Ropes by Rollic Games had a stable performance in weekly downloads, peaking at around 1.8K in early January and settling at approximately 629 by the end of March. Weekly revenue saw a peak of $53 in early January but remained low for most of the quarter. The game’s active users increased steadily, starting from 4.6K in mid-January to 5.6K by the end of March.
Fill The Fridge!, another hit from Rollic Games, had its weekly downloads peak at 1.7K in early January before dropping to about 587 by the end of March. Revenue showed some fluctuation, with notable peaks of $52 in early January and $54 in late March. Active users remained relatively stable, hovering around 3.2K throughout the quarter.
AMAZE!!! by Crazy Labs experienced variable weekly downloads, starting at 766 and ending at 811 by the last week of March. The game's revenue remained low, peaking at $21 in mid-January. Weekly active users saw a decrease from around 2K in late December to about 1.8K by the end of March.
Engine Pistons ASMR from Rollic Games had a challenging quarter with downloads peaking at 1.6K in late January but dropping significantly afterwards. The game's revenue was minimal, with a peak of $30 in mid-March. Active users showed a declining trend, starting from 1.2K in mid-January and stabilizing around 647 by the end of March.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower. The performance of these games highlights the dynamic nature of the ultracasual gaming market in Africa and the varying levels of user engagement and monetization strategies.
